Using a digital platform that incorporates custom photography, data points and pull quotes, T Brand Studio profiled an early-stage Alzheimer’s patient coming to terms with her diagnosis. In addition to the narrative, we highlighted the everyday objects or moments that can be the first indicators of early-stage Alzheimer’s.
Stylized photography of these personal objects, often foundational elements of everyday life, created visual elements that linked the reader to the overall narrative. By speaking to our audience with characters and items they can relate to, we built a new understanding of Alzheimer’s on a human level, not just a laundry list of overwhelming facts. Read the piece here︎︎︎.
Photography by Emma Hardy︎︎︎
Art Direction by Taylor Huff, Yinersi Gonzales
Design by Yinersi Gonzales
Stylized photography of these personal objects, often foundational elements of everyday life, created visual elements that linked the reader to the overall narrative. By speaking to our audience with characters and items they can relate to, we built a new understanding of Alzheimer’s on a human level, not just a laundry list of overwhelming facts. Read the piece here︎︎︎.
Photography by Emma Hardy︎︎︎
Art Direction by Taylor Huff, Yinersi Gonzales
Design by Yinersi Gonzales
